Santa and Mrs. Clause

Santa and Mrs. Clause will be at the store on several different days for pictures and cookies with the children. Bring your letter to Santa and each and every child will receive a letter back from Santa.

It's a Dog and Cat Christmas

We carry a full line of ornaments, ribbon, stockings and accessories for our beloved pets at Christmas. Have one of our doggie bones or kitty claws ornaments personalized so your pet will have his or her own ornament on the tree every year. We can even create a pet tree just for you!

Sports, Sports and More Sports

Football, basketball, baseball, tennis, soccer and golf!! A sports tree for your game room or for the athlete in your family we can help you find just the right ornaments that can be personalized for you and show your team spirit!! From ornaments, to water globes even sports nutcrackers we have a huge supply or sports accessories.

The Christmas Store

The Christmas Store originally opened in 1978 by Ralph L. Davis. Over the years the store has moved to a few locations in Tyler including Front Street, Bergfeld Shopping Center, Steinmart Shopping Center and now to our present location on West Erwin. No matter where the store has been located, it has always been known as the “Merriest Place” in town.  Several of our staff members have been with the store for over 20 years, plus we are always bringing in talented new designers and staff members.

We take pride in offering high quality decorations, trees and collectibles for our customers and friends to share with their families for years to come.  Our custom wreaths, garlands, sprays and centerpieces are made especially to match each person’s home and taste.  We look forward to visiting with each and every customer. It is amazing that such talented people with such wonderful ideas and designs come in to shop with us.

The Christmas Store will help everyone, children and adults alike, experience the Christmas Spirit. We are here to help you have the Merriest and Prettiest Christmas each and every year!